ASUS Privacy Policy

ASUSTeKCOMPUTER INC. and its affiliated companies (“WE” or “ASUS”) are committed toprotecting and respecting YOUR privacy. WE conduct OUR business in compliance withapplicable laws on data privacy protection and data security. The following policy outlineswhat data WE may collect, how WE use and safeguard the collected data and with whom WEmay share it.Customers who submit data to ASUS (“YOU”) accept this Privacy Policy.

Information That WE Collect and How WE Use It

WE do not generally collect personal information when YOU visit OUR web site unless YOU logon, place an order, request support service or register with US. It is completely optional forYOU to engage in these activities. If YOU elect to engage in these activities, ASUS may askYOU to provide US with YOUR personal information. For example:

  • WE ask YOU for YOUR first and last name, mailing/shipping address (including zip code),e-mail address, telephone and facsimile numbers, and other personally identifiableinformation.
  • When YOU register a product for support, WE request details about the product YOUbought, e.g. place and date of purchase, model and serial number of the product.
  • WE may ask YOU to complete surveys that WE use for OUR customer satisfactionanalysis.
  • In order to customize OUR support services to YOUR personal needs WE may ask YOU toprovide US with information such as languages YOU speak or YOUR proficiency withcomputer technology. However such information is not compulsory.
  • If YOU contact US via telephone, WE may keep a record of that correspondence, unlessYOU indicate at any time during the call that YOU do not want US to keep such record.
  • When YOU submit feedback or questions via e-mail, or contact US for information aboutOUR web site, WE will request YOUR name and e-mail address. WE use this informationsolely in order to respond to YOUR inquiries.

ASUS collects and uses YOUR personal information solely for the purpose of recording andsupporting YOUR participation in the activities YOU select. For example:

  • If YOU place an order with US, WE use YOUR personal information to fulfill OURobligations to YOU under any sale and purchase contract including the processing ofany payment and shipment of YOUR product to YOU.
  • If YOU order a product that is to be electronically downloaded, YOUR information maybe used to register YOUR license and rights to technical support, upgrade, discounts orother benefits that may be made available to registered users.
  • If YOU provide US with a customer satisfaction feedback, such information may beused to improve OUR products and services.
  • If YOU choose to regularly receive information about OUR products, services and otherspecial offers, the information provided by YOU will be used to send such informationto YOU. YOU may unsubscribe at any time. Subscription to this service is optional andfree.
  • If YOU enter a contest, information is collected to qualify the entry and to contactYOU regarding the contest or prize awards.

For such purposes portions of YOUR personal information may be transferred to OUR agentsand/or contractors acting on OUR behalf and within the scope of the purposes.

WE will not use or transfer to third parties YOUR personal information for any unrelatedpurposes, unless and to the extent it is required by applicable laws or regulations or thecompetent governmental or judicial authorities, necessary to establish or preserve a legalclaim or defense, or necessary to prevent fraud or other illegal activities.

WE will in particular not sell or market YOUR personal information to any third parties.We will cease using YOUR information held by US once the data is no longer required for ASUSto carry out the purpose for which the data was intended to be used.

Transfer of Data to Different Locations

When YOU submit personal information to ASUS on this site, YOU understand and agree thatthis information may be transferred between ASUS offices across national or territorialboundaries and may be stored and processed in any of the countries in which ASUS and itsaffiliates maintain offices. All transfer, storage and use of YOUR personal information shall besubject to and protected by this privacy policy.

YOU also acknowledge that for services undertaken by agents and/or contractors of ASUS,such as on-site support, pick up or delivery services, WE may transfer to those agents and/orcontractors portions of YOUR personal information that are necessary to carry out therequested services and WE will ensure that those agents and contractors are strictly incompliance with this Privacy Policy.

How WE Use Cookies and Web Beacons

OUR web site may use "cookies", which are text files placed on YOUR computer, to enableYOU to sign in to OUR services and to help personalize YOUR online experience. WE usecookies to store YOUR preferences and other information on YOUR computer in order to saveYOUR time by eliminating the need to repeatedly enter the same information, and to displayYOUR personalized content and appropriate advertising on YOUR later visits to these websites.

WE may also use so called “Web beacons” or similar technologies on some ASUS web sites tobetter tailor those sites to YOUR needs. When a visitor accesses those pages, a nonidentifiablenotice of that visit is generated which may be processed by US or by OUR agentsand/or contractors. For this purpose information may be transferred to OUR agents and/orcontractors which is anonymous but may contain the IP address YOU used when accessing OURweb site. OUR agents and/or contractor will not associate IP addresses with any otherinformation they may hold. These Web beacons usually work in conjunction with cookies. IfYOU don't want YOUR cookie information to be associated with YOUR visits to these pages,YOU can set YOUR browser to reject cookies. If YOU do so, Web beacons and othertechnologies will still detect visits to these pages; however, those visits will not be associatedwith information otherwise stored in cookies. WE may also include Web beacons in OURpromotional e-mails or OUR newsletters in order to determine whether messages have beenopened and links contained within clicked on.

YOU may refuse the use of cookies by selecting the appropriate settings on YOUR browser;however, please note that if YOU do this YOU may not be able to use the full functionality ofthis web site.

WE do not allow third parties to place their own cookies or Web beacons on OUR web site orin OUR advertisements unless they are providing services to US and acting on OUR behalf.


WE take precautions to protect YOUR personal information against unauthorized access orunauthorized alteration, disclosure or destruction. These include internal reviews of OUR datacollection, storage and processing practices and security measures, as well as physicalsecurity measures to guard against unauthorized access to systems where WE store YOURpersonal information.

Transmission of data between different locations of ASUS affiliated companies is performedthrough OUR encrypted wide area network. When YOU submit personal information via theweb site, YOUR information is protected both online and offline.

However, ASUS cannot guarantee a perfect security on the Internet. When using the internet,WE recommended that YOU use alphanumerical usernames and passwords and to changeYOUR passwords on a regular basis, as well as keeping YOUR computer up to date by applyingthe latest available security updates for YOUR software and using such tools as virus/spywarescanners.

How WE Handle Marketing Communications

WE maintain a user-customizable subscription service for those people who requestpromotional emails. YOU may in YOUR sole discretion subscribe or unsubscribe at any time.

How YOU Can Access YOUR Information

WE want to help YOU keep YOUR personal information accurate. YOU may view and changeYOUR registration information by logging in and editing YOUR account settings on OUR website. For the security of YOUR account, YOU will be required to sign in with YOUR login ID andpassword.

For further inquiries about personal information ASUS stores about YOU, kindly contact usunder the below mentioned email address.

Additional Information Concerning Children’s Privacy

WE do not knowingly collect personal information from children without their parent’s orguardian’s consent. WE encourage parents and guardians to take an active role in theirchildren’s online activities and interests.

If YOU are a child, please seek and verify YOUR parent’s or guardian’s consent. Only after WEverify YOUR parent’s or guardian’s consent, YOU may submit personal information to US.YOUR parent or guardian can revoke any consent previously given.

Sensitive Personal Information

ASUS will never ask YOU to provide sensitive personal information such as information aboutYOUR medical or health record, political or religious beliefs, criminal offences alleged orcommitted, criminal conviction background, sexual orientation, sexual life or geneticinformation. Please refrain from providing US with such information.

Links to Third Party Web Sites

This web site may contain links to other web sites. Please be aware that ASUS is notresponsible for the security or the privacy practices of those web sites. WE encourage YOU tobe aware of when YOU leave OUR site, and to read the privacy statements of each and everyweb site that collects personal information. This Privacy Policy applies only to ASUS web sites.

Anonymous Data

WE may use IP addresses to analyze trends, administer the site, track user movement, andgather broad demographic information for aggregate use. WE do not link IP addresses topersonal information.

Changes to The Privacy Policy

WE may modify this Privacy Policy at any time, so please review it frequently. If WE makesubstantial changes to it, WE will notify YOU by means of a notice on OUR homepage.

Contacting Us

If YOU have any inquiries, questions, comments or complaints about this Privacy Policy, or ifYOU believe that ASUS did not comply with this Privacy Policy, please feel free to contact

Legal Compliance Department
Legal Affairs Center
15, Li-Te Rd.,
Taipei 112,

Updated August 02, 2010 by ASUS Legal Affairs Center